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Then, sit back and watch your sales revenue climb! We hope this article helped you learn more about some of the most common types of product bundling. Use these techniques to your advantage and start selling more merchandise without increasing your costs.

Good luck! Gabriela Zajac is a linguist and writer with a passion for writing fresh and engaging content that can influence others. Skip to content. What is OptiMonk? Build your list Increase sign-up rates from single to double digits.

Increase sales Help visitors shop and boost ecommerce revenue. Grow AOV Maximize Customer Lifetime Value with proven tactics. Stop abandonment Explore powerful strategies to win back lost sales. BY TYPE. BY GOAL. BY BUSINESS PROFILE. ON DEMAND. Are you thinking about bundling your products? Why should brands create bundles?

What exactly is product bundling? Pure bundling Pure bundling is a type of bundling where the products or services that make up the bundle are not available for sale separately.

Gifting bundles Gift bundles are mostly targeted at shoppers who are looking for a set of complementary products that can work well as a present for their loved ones, friends, or family. Mix-and-match bundles The mix-and-match bundling method revolves around grouping together several products and selling them as a single unit for one price.

Examples of promotions that you can create include: Add a free item automatically when the customer buys two other items included in the offer e. a free conditioner is added to the cart when someone purchases two shampoos.

Allow customers to buy two products and get the lesser-priced item for free. Cross-sell bundling Cross-sell bundling, or simply cross-selling , can be an excellent way of using the power of personalization to your advantage.

How to boost your sales with product bundling? Experiment with various product combinations. Bundle products that people already buy together to create bundles that appeal to your customers. Reviewing products that your customers frequently buy together can help you better understand their needs.

Encourage your customers to purchase more items to lower the overall price of their orders. You can also set up different loyalty programs by allowing people to earn points for the money they spend and redeem those points on subsequent orders.

Build more meaningful bundles by using your industry-specific knowledge. When it comes to the beauty industry, your expertise may help customers realize that body and face oils need to be applied over hydrosols that help them sink into the skin. Allow customers to create their own custom bundles.

In addition to your pre-built bundles, consider allowing customers to pick their own accessories or extras to increase the order value.

Star ratings of the set are added as social proof. Therefore, it can be said that it is another product bundling example that offers products that can be used together for the same purpose. Also, if you have products that are not demanded too much but are related to a particular category that can be bundled together, you can include them to boost your sales.

Clean Beautique 's product bundling is a bit playful compared to others. It is a monthly subscription box and offers various products of the brand. Creating a mysterious atmosphere like this with your product bundling can add playfulness to your brand.

Also, people can get curious about what is in the set and get encouraged to make a purchase. Take a chance; it just may pay off. Function of Beauty provides a customizable product bundle for its customers.

Offering your customers a customizable product bundling like this one can be useful to sell your products properly to the right customers. It helps customers create a custom body care set they need and will get the most out of. Apart from these, a general description of the customizable product set and clear product images are given on this page.

Zing uses a sense of urgency by stating that this product bundle is there for a limited run. What kind of products are included in the set, with the pricing details and star ratings, are stated on the product page. Preparing a bundle that involves customer favorites can be a great idea.

In that way, you can show social proof with your product bundling and encourage your customers to make a purchase. That is the end of product bundling examples! By exploring these 11 product bundling examples, you can apply similar strategies to your brand to boost your sales.

Knowing your audience can be useful in creating proper product bundles that will convert more. Also, feel free to share your product bundling ideas with us in the comments section. Product bundling is effective because it is a way to improve the average order value of a product and to sell more at once.

It allows you to sell multiple products at once and to do so at a lower price than if the products were sold individually. It offers an opportunity for cross-promotion as well. For example, if one of your products is more expensive, you can offer it as part of a bundle with another item that has similar appeal but costs less.

This way, customers who might be hesitant about buying something more expensive will be tempted by the other item included in the bundle. There are many types of product bundling that you can apply to your business.

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Examples of product bundling include offering a package of two or more different products together, such as a printer and ink cartridges, at a 12 Product Bundling Examples · Wendy's, for example, has a “2 for $6” bundle in which customers can choose 2 items for $6. · Pella, which JRINK – Mix and match bundle practice JRINK is a great example of a mix and match bundle sale. Build a 6-Pack is an ongoing promotional campaign that allows

Sample bundle deals - 6 common product bundling examples · 1. Pure bundling · 2. Gifting bundles · 3. Mix-and-match bundles · 4. Inventory clearance bundling · 5. Discount Examples of product bundling include offering a package of two or more different products together, such as a printer and ink cartridges, at a 12 Product Bundling Examples · Wendy's, for example, has a “2 for $6” bundle in which customers can choose 2 items for $6. · Pella, which JRINK – Mix and match bundle practice JRINK is a great example of a mix and match bundle sale. Build a 6-Pack is an ongoing promotional campaign that allows

Your upselling bundle can just be an upgrade on the current product with extra features or a completely different and upgraded model of the product range. For example, Koh , a brand of cleaning products, presents an irresistible upsell bundle offer at checkout.

Another effective product bundling example you can experiment with is cross-selling. You can even add a discount to the total bundle to make it more attractive. Cross-sell bundles contain personalized store experiences—buyers get what they want, sellers satisfy buyers.

Yet, eCommerce personalization and segmentation are among the top challenging CRO methods to implement. Luckily, you can use your product performance data to personalize your cross-sell bundles revealing more relevant product combinations. Pro Tip: Switch out single-product recommendations for cross-sell bundles on your product and checkout pages.

Their complementary product recommendations are so on-point shoppers find it difficult to debate paying a price higher than they may have planned:. A great product bundling idea to get repeat customers is through subscription bundling.

Think about how Apple bundles multiple products such as music, TV, and magazine into their bundle. This offers a lot of value to subscribers, keeps them engaged in more than one product, and helps fight subscription fatigue.

Subscription bundles come with doorstep delivery, discounts, and the flexibility of buyers choosing their box contents. Perhaps one of the most successful examples of subscription bundling is NatureBox , the healthy snack subscription brand.

They can cancel subscriptions anytime, and NatureBox will refund the unused balance from their last subscription payment.

Among the best product bundle examples feature do-it-yourself DIY bundles, which offer shoppers the freedom to create their own bundles. DIY bundling marketing works well for several categories including fashion, tech products as well as gifting items. A famous example is this bundle by casual fashion retailer, Culture Kings.

The bundle specifies product combinations and volumes buyers can build but leaves the choice of brand, style, and size to them. The crates are handcrafted and filled with items based on themes like:. Bundle offers get special attention around the holidays, festivities, and sales promotion days like during Black Friday and Christmas.

You can also offer year-round bundles as specially curated, discounted bundles with a countdown timer for urgency. Check this out! All curated bundles offered at specific times of the year—having good value and deadline-based—are seasonal bundles. This is a great of a seasonal bundle from Amazon retailer, Nap Inc.

Use inventory clearance bundling to launch new products. You may also bundle new products with surplus or stagnant inventory as a mixed BOGO bundle. They use inventory clearance bundling to offer a bundled selection of compatible parts into their drone DIY kit.

The kit enables buyers to follow instructions on a manual to build their drone by assembling the parts. Kitting slow-moving replenishable SKUs with bestsellers is also a good practice in inventory clearance bundling—this refreshes your product offering or presentation.

Keen to make your eCommerce products stand out through relevant descriptions? Read How to Write Product Descriptions: 11 Proven Ideas with Examples. The bundling of favorite items —and this can help you share your product bundle pricing advantages with your customers.

Often they are just one product in multiple numbers - an in-between with a long subscription model on one hand and a one-time purchase on the other. This is a great tactic if you want to establish loyalty in your customers. In the above example, notice that no matter how many bottles a shopper buys, they are essentially consuming a bottle per month.

However, the more they buy at a time, the better the price advantage they can enjoy. Anyone who is a netizen and prefers shopping online will know most eCommerce businesses bundle products to create a win-win situation. This is where gamification comes into the picture. It is a technique you could use to turn bundling into an exploratory and joyful process just as Lush Cosmetics does.

To have a shopper avail a gift box with freedom of customization represents one of the best product bundle examples. They have at least two gift box options, which in our opinion, comes with straightforward benefits:.

The explanation and detailing demonstrate legitimacy and credibility. Staff edition bundles help in:. According to a Ypulse study , limited edition products are a favorite among the Millennials and Gen Z demographics.

The limited-edition bundle induces FOMO. The strikethrough pricing increases the perceived benefit of the product.

The visitor count looking at the product creates a sense of urgency to act. Every product bundling failure or success can improve your understanding of how to give buyers a better brand experience. If certain products sell better on Amazon or other channels you sell from, but you want to drive growth for a new or underperforming product through that channel , bundling can help.

You might use products with high-profit margins for your bundling offers that include free shipping. Bathorium encourages customers to purchase its bundle by adding a free shipping incentive—It also displays the free shipping information prominently below the CTA as well as the header.

Adding a bonus product makes the bundle more lucrative. Plus, value-focused bundles do wonders for your inventory control and revenue. For instance, in a Harvard Business Review study, simply bundling two products of a wide value margin to improve conversions of the cheaper one will undervalue the expensive product.

A straightforward solution is to establish the net revenue you make from selling each product at its original price. This is your gross margin.

Once you know your gross margin, you can decide on the bundle pricing discount. Shoppers are attracted by benefits. Sample Libraries Sub Focus Sample Pack — In The Style Of Vol. Sango Sample Pack — In The Style Of Vol. Nosaj Thing Sample Pack — In The Style Of Vol. Galimatias Sample Pack — In The Style Of Vol.

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Shlohmo Sample Pack — In The Style Of Vol. That means more items per transaction and a higher average order value. Product bundling seems like common sense—and it is.

Here, the fast-fashion giant bundles together two of its basic relaxed fit sweatshirts into a mixed bundle:. For context, these sweaters retail for £9. Think about it: selling these two items together actually saves the retailer money on shipping costs, while also reducing the quantity of stock in its warehouse.

It might even work out as a net positive. Back to the world of skincare, Murad gives us another fantastic example of how to demonstrate the value offered by a product bundle.

Not only that, but Murad also takes the time to highlight the three constituent parts of its bundle. I like how the descriptions make the bundle sound like more than just the sum of its parts. Sure, you could buy each item individually.

As we know, the idea behind this bundling strategy is that when the customer buys one product, they get another complimentary product or even the same type of product at a reduced price.

This works well with stationery products. By broadening my stationery-based horizons, Paperchase is opening up a whole new revenue stream from me. And if I love my fineliner experience, I might buy even more in the future.

This sort of subtle pure bundling is pretty much the whole business model for HelloFresh and the legion of other meal delivery services that have sprung up in recent years. Product bundling is a blanket term for a whole range of upselling and cross-selling strategies. And your customers enjoy greater value, which gives them even more reason to buy from you again in future.

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Get the ultimate UNDRGRND Sounds bundle - 25 of our best-selling sample packs and preset banks for only £25! That's an unbelievable 85% off full prices! Download the latest Sample Packs, Music Samples, Loops + MIDI Melodies for Hip Hop, Trap, Soul, Drill, Lofi, RnB, Asian, African, Afrobeats and more 11 Product Bundling Examples That Will Get You More Sales · 1. Amazon · 2. Kylie Cosmetics · 3. The Body Shop · 4. La Roche Posay · 5. L'Occitane · 6. Lush · 7. The: Sample bundle deals
















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In bundlw way, you can skyrocket your sales and Sample bundle deals more Sample bundle deals. Three Ways Budget-friendly grocery vouchers Transform Your Merchandising with Generative AI. Academy Lesson How to Create Deep House Chords. Create Account. Email Join Up. Product bundling helps online stores increase their average order value. SE VOCAL BUNDLE VIEW PRODUCT. You'll receive a welcome email shortly. Later you can download products on your device, PC, MAC. FREE TRAP SAMPLES - Hip Hop N Trap Vol 1 Audiosample. This works well with stationery products. Examples of product bundling include offering a package of two or more different products together, such as a printer and ink cartridges, at a 12 Product Bundling Examples · Wendy's, for example, has a “2 for $6” bundle in which customers can choose 2 items for $6. · Pella, which JRINK – Mix and match bundle practice JRINK is a great example of a mix and match bundle sale. Build a 6-Pack is an ongoing promotional campaign that allows Samplesound offers you a wide range of Sample Pack bundles. In this section you can find multi genres bundles which provide you with great savings on buying ModeAudio's complete set of hot deals, discounts and offers across our range of sample packs, synth presets & field recordings - grab a bargain now! One of the best discount product bundling examples to take inspiration from is buy-one-get-one (BOGO) bundles. As per a survey by AMG Strategic Get high quality royalty free samples, multiple genre music loops from Loopmasters sample boutique ModeAudio's complete set of hot deals, discounts and offers across our range of sample packs, synth presets & field recordings - grab a bargain now! Explore our curated music production bundles, offering exclusive deals on sample packs, synth presets, drum kits, midi loops, sound effects, and audio plugins Sample bundle deals

Sample bundle deals - 6 common product bundling examples · 1. Pure bundling · 2. Gifting bundles · 3. Mix-and-match bundles · 4. Inventory clearance bundling · 5. Discount Examples of product bundling include offering a package of two or more different products together, such as a printer and ink cartridges, at a 12 Product Bundling Examples · Wendy's, for example, has a “2 for $6” bundle in which customers can choose 2 items for $6. · Pella, which JRINK – Mix and match bundle practice JRINK is a great example of a mix and match bundle sale. Build a 6-Pack is an ongoing promotional campaign that allows

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Lonely Nights: RnB Melodies Add to Collection. Rast Sound. In the skin care value sets, kits for different skincare routines are given, which can be used together. Creating a routine and building a product bundle can significantly increase your sales. Since people are interested in a single product or a skincare need, seeing other related products that can be used in a routine can encourage them to buy the whole set.

The brand usually brings products of the same collections in bundles and gift sets. This travel set includes products with small amounts and various product types. In that way, people can try out different products at the same time and pack their stuff with products that take little space.

A clear image with products in the bundle is given, along with star ratings. Also, pricing details and shipping details are included on this product page. Creating travel set like this is a great way to boost your sales and promote your products.

Adding new products that need to be promoted can be useful, or you can add related products and similar collections in a bundle. Lush also uses advent calendars for product bundling. You can apply the same strategy by indicating what kind of audience your product sets are made for.

Product names in this set and star ratings are included as well. Clean images of products with reference to balance are added to the product page to grab attention. BeardBrand provides beard styling products in its product bundling.

In addition, an attractive product image is added, and the description part explains what is included in this set with a well-written copy. Star ratings of the set are added as social proof. Therefore, it can be said that it is another product bundling example that offers products that can be used together for the same purpose.

Also, if you have products that are not demanded too much but are related to a particular category that can be bundled together, you can include them to boost your sales.

Clean Beautique 's product bundling is a bit playful compared to others. It is a monthly subscription box and offers various products of the brand. Creating a mysterious atmosphere like this with your product bundling can add playfulness to your brand.

Also, people can get curious about what is in the set and get encouraged to make a purchase. Take a chance; it just may pay off. Function of Beauty provides a customizable product bundle for its customers. Offering your customers a customizable product bundling like this one can be useful to sell your products properly to the right customers.

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6 Product Bundling Examples to Boost Your Revenue

Haircare Bundle Deals + Gift Sets. Filters. Sort by. Featured. Best selling NEW- Sample Haircare Bundle Deal Sale price$ Regular price$ Examples of product bundling include offering a package of two or more different products together, such as a printer and ink cartridges, at a JRINK – Mix and match bundle practice JRINK is a great example of a mix and match bundle sale. Build a 6-Pack is an ongoing promotional campaign that allows: Sample bundle deals
















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